"Catch of the Day" Campaign Presents Trash Fresh from the Sea
To bring attention to the issue of ocean pollution, the Surfrider Foundation teamed up with advertising agency Saatchi & Saatchi LA to create the “Catch of the Day” campaign. Actual trash collected from beaches around the U.S. was re-packaged as food and left on display at farmer’s markets to create a impactful, site-specific message. By addressing consumers at the point of purchase, the “Catch of the Day” reminds seafood buyers that ocean pollution isn’t someone else’s problem; rather, it impacts individuals on a daily basis. Some of the repackaged items include cigarette butts from Venice Beach, California; aerosol cans from South Padre Beach, Texas; and condoms from Newport Beach, California. While environmental campaigns often emphasize shock value above all else, the Surfrider project tempers startling subjects with a restrained presentation and refined target audience.
*shoutout to everyone who sent in their photos, i will credit the ones who wish to be at the end btw, i’m so excited for the upcoming posts omg!!
OKAY SO STRETCHMARKS! I took some of certain people and when i showed them the average reaction was something along the lines of “what the fuck thats disgusting!!”, so I asked them why they found these marks so gross. None of them could give me an answer, responded with “it just is” or “it looks wrong”. I don’t really know for sure where the stigma against body marks and shit stemmed from, but i defo think it has flourished due to companies trying to make profit on insecurities once again. I mean think about it, what have you purchased case it guarantees to fade or rid your cute self of these marks?! how many body butters or oils or creams or scrubs? and for what, cause they’re “unslightly”? well who told you that (cause all thoughts are previous ones or impressionable circumstances affecting the way we think- we only know what we know)? im sure you can see the connection.
SO WHAT ARE STRETCH MARKS EVEN TBH?? GLAD YOU ASKED. stretch marks come from growth in fat, muscle, and/height. it can come from pregnancy (about half birth givers get them though). family history can come into play ‘cause genes may take part, too. some medical conditions even cause them!! basically they happen when the dermis, which is the second layer of skin, tears and the lil fibers holding your skin together break. this shows your other layer of skin and even why your marks may be a purple or reddish color- your blood vessels are literally visible!!!!!!! WTF I KNOW you’re a goddamn translucent god/goddess take a moment. eventually the vessels contract and that’s why your stretch marks probably faded to a silvery/white/or grey color. like a fuckin robot actually
these lightning bolts/finger prints/tiger stripes/mommy marks are so beautiful and raw as fuck. you grew too fast for your body or hormones got a lil whack and you have PROOF of that on your skin in a totally harmless, natural, and normal way. your body tore up a bit, thinned out, stretched to a point where your..ALIVENESS (i don’t think that’s a word haha) surfaced onto your belly, ass, back, thighs, pecs, arms, chest/boobs, wherever and whenever. and in cool colors, too. here is a cool video of the process (remember, they’re not always caused by weight gain. people of all sizes can have ‘em)
A BIG THANK YOU TO: cymx @theoldbirchtrees beeach-communitygabootysbooty @molding-myself @benevolent-being @grimacing for submitting pictures of their hot ass selves!!!! Also to the anonymous bloggers- I hope y’all learn to love your skin in all it’s forms x
I really love when ppl do stuff like this, it makes me feel so fucking confident